Odyssey needed to align its Amazon presence with a newly refreshed brand. While the packaging embraced a sleek, minimalist look, the storefront and listings lacked consistency, clarity, and visual impact.

I partnered with Odyssey to redesign 80+ assets across its Amazon ecosystem, including the storefront, listings, and A+ content. Together with the marketing and creative director, we built a high-contrast black-and-white system that elevated brand perception, improved navigation, and delivered a more cohesive, conversion-focused experience.