I collaborated with Pucker Candy to bring their playful, flavor-forward brand to life through bold color, dynamic typography, and vibrant design. The goal was to create an expressive identity that captures the joy of coated confections and stands out instantly across both digital and retail environments.

Designed for adult sour-candy lovers, Pucker Candy balances bold flavor expression with intentional design. High-impact color and expressive typography are grounded by clean structure and clarity, resulting in a brand that feels confident, modern, and instantly recognizable across retail and digital environments.